lotsoskiing;c-53843 wrote
Their press releases sound like they were written by a carnival barker.
“We’ve made the decision to focus staff and snowmaking on the core mountain experience"
“Snow designated for the tubing hill will be used to help create an outstanding spring skiing experience.”
I've written more press releases than I can count, crisis responses, rumor control, white papers, you name it. Generated plenty of blather over the years. One time my efforts caused people to holler and stomp their feet at a public hearing. But nothing as nuanced as this. I salute Vail spokesperson John Plack!